Choose the help your next decision needs.

The right support for the decision ahead.

Fractional CMO

Best for: For teams needing ongoing marketing leadership and a clear set of priorities.

What we work on: Connect positioning, acquisition, customer journeys and commercial measurement with the people delivering the work.

What you receive: A shared growth plan, decision rhythm and prioritised roadmap; responsibilities and cadence are agreed together.

Forward-Deployed Marketer

Best for: For teams that need marketing strategy connected to working data, AI and delivery systems.

What we work on: Translate a growth problem into instrumented workflows, integrations, evaluation and human review.

What you receive: A scoped implementation or prototype, measurement plan and handover; delivery level is agreed before work starts.

Reported CAC decreased 46% over 90 days.

An anonymised B2B SaaS engagement combined tracking repair with a change in budget allocation. It is not a controlled causal estimate or forecast.

What a useful handover can look like

Illustrative examples, not client deliverables or results. Actual scope and outputs are agreed for each engagement.

Measurement map

1. Paid-search visit
2. Confirmed demo request
3. Qualified CRM opportunity

Example window: 30 days. Define each handoff owner and check missing sources before comparing channels.

AI-assisted workflow

1. Approved campaign brief
2. Draft with evidence flags
3. Human accepts or returns

A person reviews the evidence and approves any use; the workflow does not publish or change spend.

Decision & experiment

1. Hypothesis: checkout friction
2. Test one payment-step change
3. Compare completion & margin

Record the hypothesis, owner, success measure and the evidence that would change the decision.

AI-Native Forward-Deployed Marketer

You need someone who can connect the growth brief to the APIs, agents and evidence—not hand over another disconnected plan.

Growth Bottleneck Diagnostic

Your acquisition costs, conversion or retention have changed—and the reports do not explain why.

Conversion & Retention Sprint

People arrive or sign up, but too many fail to buy, activate or return.

AI Marketing Workflow Sprint

Your team repeats research, briefing or reporting work, but AI outputs still need too much checking.

A small, clear first step

Start with a free 30-minute conversation about your business, the constraint and the evidence available. If there is a fit, the proposal defines deliverables, access, milestones and fees before paid work begins. You do not need to buy software or share confidential records to start the conversation.

Need ongoing leadership?

The focused offers are an entry point, not a replacement for ongoing leadership. For teams that need cross-functional priorities, a recurring operating rhythm or fractional CMO support, discuss the responsibilities and delivery capacity separately.

• Explore fractional CMO support

Clear expectations from the start

Work is delivered from Brussels with remote collaboration across markets. Geography pages do not imply an office in each region. Timing depends on data readiness, access and the customer decision cycle. Fees are scoped directly; ad spend and third-party tool charges are not silently bundled in.

You receive the agreed outputs and decision notes. No engagement guarantees traffic, rankings, conversion lift or revenue.

• See methods and measurement limits in the case studies
• Hiring for a role? View experience and work samples

Supporting material

Tell me what you need to change.

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